CETTEBrand identity, packaging, and website design for a women-led gifting studio creating thoughtfully curated, design-forward sets that turn relationship-building into an art form.
❋ TEAMAgency: The Beauty Shop
Partners & Creative Directors: Jen Thomas, Liz Gill Neilson
Partner & Strategy Director: Kristin Howe
Interactive Director & Tech Specialist: Ciera Tague
Associate Creative Director & Accessibility Specialist: Denise Hernandez
❋ SERVICESBrand Positioning, Naming, Brand Identity, Brand Messaging & Copywriting, UX/UI, Website Design & Development, Packaging Design, Lookbook Design
At its core, Cette provides personal and unique items, rearranging objects and products into gift sets for its customers. We thought of the Cette wordmark similarly, a modular collection of letterforms that could be rearranged in four different formations and used accordingly depending on the context.